Newspaper, Magazine and other Print Advertising
While many companies have turned to the Internet and other "digital advertising," print advertising continues to have a place in marketing.
Bagwell Marketing handles a variety of print advertising for consumer and business-to-business clients.
Print advertising is advertisements that are printed in hard copy in publications (newspapers, magazines, journals) likely to be read by your target audience.
Print is Not Dead
Just like direct mail, print advertising is still alive and well. That's because print can be targeted both geographically an demographically.
For many types of businesses, newspaper print advertising remains the most effective way of communicating your message.
While many newspapers have seen their circulation decrease, the cost-per-reach often remains competitive.
Whether it's a small black-and-white ad or a full-color, full-page layout, our graphic artists and designers will prepare an ad that gives you maximum exposure.
Many of our clients use neighborhood shopper publications in addition to traditional paid newspapers.
There are hundreds of consumer publications available for your target message. These allow you to target your message by demographics. You can select publications aimed at teens, women, Hispanics, or virtually any group.
Numerous business-to-business publications can reach anyone from auto mechanics to zoologists. Whatever your audience, there is probably a publication perfect for your message.
Magazines provide information, inspiration and creative ideas for readers. The information given to the reader may drive them to go out and visit the business or search online to find out more.
We handle both business-to-business and business-to-consumer advertising across a wide range of fields with an emphasis on multi-location businesses. From broadcast advertising to print or digital we offer a complete range of services. Find out more.
Twenty years ago, Public Relations was all about getting a news release out to the local newspaper, distributing an employee newsletter internally, or sending a newsletter. Today it's much more. Discover the possibilities of PR. Find out more here.
When we talk about our role as "your marketing partner®," we mean that you have a one-stop resource for virtually everything that relates to advertising, public relations, and marketing. Get a coordinated effort for your business here.
We have thousands of items that you can put your name, logo or message on to promote your brand. From items to help to keep you and your employees safe during the COVID-19 Crisis to traditional items such as key chains and coffee cups. Find more here.
Questions about getting started? Contact Us for a custom quote on your marketing.
Bagwell Marketing is a full-service Advertising, Marketing and Public Relations Agency serving the entire United States: Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, Florida, Georgia, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington,West Virginia, Wisconsin, Wyoming and Washington, D.C.