Point-of-Purchase Advertising

Point of Purchase Advertising

Sell More With Point of Purchase Advertising

Since their inception, retail stores have used point-of-purchase (sometimes referred to as POP for short) to sell more merchandise. Innovative marketers know that a well-produced display can increase sales, particularly for impulse products.

Point of Purchase Banner StandBagwell Marketing can assist in designing, printing, and implementing your point-of-purchase program.

A point of purchase (POP) is a term used by marketers and retailers when planning the placement of consumer products, such as product displays strategically placed in a retail store aisle or advertised in a weekly flyer.

We have designed extensive POP for 500-store retail chains and simple posters for small community banks.

Some of the (POP) Point of Purchase Advertising Products we offer include:

marketing iconTable Tents
marketing iconPosters
marketing iconHardware for displaying posters
marketing iconShelf Talkers
marketing iconMobile displays

Because POP displays appear throughout the store, they offer a wider window to promote your product. Your POP display can educate customers, cultivate brand awareness, and encourage shoppers to choose your product. As a result, these displays can help you:

  • Increase revenue
  • Promote new products
  • Attract impulse buyers

For more details on Point of Purchase Advertising and Marketing, call us at 1-866-281-8830 or contact Bagwell Marketing.

Or, get details on our full line of advertising services.