
Sell More With Point of Purchase Advertising
Since their inception, retail stores have used point-of-purchase (sometimes referred to as POP for short) to sell more merchandise. Innovative marketers know that a well-produced display can increase sales, particularly for impulse products.
Bagwell Marketing can assist in the design, printing, and implementation of your point-of-purchase program.
A point of purchase (POP) is a term used by marketers and retailers when planning the placement of consumer products, such as product displays strategically placed in a retail store aisle or advertised in a weekly flyer.
We have designed extensive POP for 500-store retail chains as well as simple posters for small community banks.
Some of the (POP) Point of Purchase Advertising Products we offer include:
Table Tents
Posters
Hardware for displaying posters
Shelf Talkers
Mobile displays
Because POP displays appear throughout the store, they offer a wider window to promote your product. Your POP display can educate customers, cultivate brand awareness, and encourage shoppers to choose your product. As a result, these displays can help you:
- Increase revenue
- Promote new products
- Attract impulse buyers
For more details on Point of Purchase Advertising and Marketing, call us at 1-866-281-8830 or contact Bagwell Marketing.
Or, get details on our full line of advertising services.

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