Financial Services Marketing and Advertising  for Banks, Credit Unions, and other Financial Institutions

Bagwell Marketing traces its roots back to the early 1970s in Ardmore, Oklahoma. Our first client was a financial institution.

Today, we continue to assist banks, savings banks, and credit unions with solid, results-oriented advertising and marketing support.

Through the years, John Bagwell and his team have designed thousands of bank ads for financial institutions.

Here are some key benefits we offer as your marketing partner®.

Banking Experience – Over 25 years of experience in the banking field. Our client list includes over 300 financial institutions in 30 states. These range from small rural banks to metropolitan banks with multiple locations.

Knowledge of the Industry – Our agency has actively participated in the Bank Marketing Association at a state and national levels. John Bagwell is a past president of the North Texas Chapter of BMA. We attend seminars and other events to stay current on legal issues that pertain to the banking community.

Everything in One Place – We offer virtually every advertising, public relations, and marketing service. With one telephone call, you can coordinate newspaper ads, radio commercials, direct mail programs, site selections, advertising specialties – even your message-on-hold program for your telephone.

Both Customized and Syndicated Programs – Now, you can have the best of both worlds. If your project is unique or you require customized ads, our staff works as a full-service advertising agency. For banks that wish to save money on creative costs, we offer a dozen fully produced campaigns, including radio and newspaper ads. These can be used “as is” or can be completely customized for your market.

Excellent Customer Service – Your account executive and support staff will work hard to ensure your project is delivered on budget, on time, and with no hassles.